For the most part, the brand represents two things; quality and your ability to be able to afford this quality.
What’s in a name? Quite a lot, actually.
While it might sound pretentious, there is no denying that some of the more respected and experienced brands are able to offer clubs of a much higher quality.
What you will notice most about these is that when you use them, they will drastically change how you play, and how well you play.
If you are looking for a fairway wood to improve your game, then considering one of the top brands is something you should do.
Conversely, if you don’t play golf that often or don’t take the game too seriously and just want to have a bit of fun, then it might not be worth splashing out on such a luxurious piece of equipment.
That being said, if you can afford to, then why not?